Kardashian West — who has 48 million Twitter followers and another 84 million on Instagram — posted a picture of a huge diamond ring on Instagram and Twitter five days ago, and her online documentation of her whereabouts leading up to the robbery made her an easy target, according to the outlet.
Johanna Primevert, the chief spokeswoman for the Paris police department, explained to CNN how Kardashian West’s social-media presence prompted the attack.
“It was really the celebrity who was targeted, with possessions that had been seen and noticed via social media,” Primevert said. “And it was these goods that the attackers targeted.”
Five armed men dressed as police officers seized a private mansion and stole up to $11 million in jewelry from Kardashian West on Monday morning. They also tied her up in a bathroom during the incident.
Primevert told the Associated Press that such a robbery is “extremely rare” in the French capital and was mainly the result of Kardashian West’s celebrity.
“This kind of incident is extremely rare in Paris. This is a star who is famous worldwide,” Primevert said. “I think this could have happened abroad just as easily as in Paris."
The Paris police department's investigation into the robbery and process of estimating the exact worth of the stolen jewelry are reportedly ongoing.